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May 24, 2025

Facebook Ads for Massage Businesses with a Team: How to Book Your Staff (Not Just Yourself)

If you run a massage business and have a team — even just one or two therapists besides yourself — you’ve probably realized something pretty quickly: Most marketing advice out there is designed for solo practitioners. And when you try to run Facebook ads, what happens? People book with you, not your team. Or worse — they click, scroll, and ghost because your ad didn’t clearly speak to who the service was for or how

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How to Keep Your Massage Team Happy and Motivated: Real-World Strategies That Actually Work

Hiring a great massage team is one thing — keeping them happy, motivated, and consistently performing is another. If you’ve already built a team of skilled massage therapists, you know how much work it takes to keep schedules full, manage personalities, and hold high standards without burning everyone out. And let’s be honest — when your team is disengaged, disorganized, or disheartened, the ripple effects hit everything: retention drops, revenue stalls, and culture takes a

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How to Promote and Market Couples Massages

Simple, effective strategies to fill your schedule with high-value bookings year-round Couples massages are one of the highest-value, most emotionally driven services you can offer. They’re not just a luxury — they’re an experience. And whether it’s for Valentine’s Day, anniversaries, birthdays, or “just because,” couples are looking for relaxing, memorable ways to spend time together. But here’s the thing: most massage businesses barely scratch the surface when it comes to marketing couples massages effectively.

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Employee Management

How to Train Massage Staff to Rebook Clients: Scripts, Systems, and Strategies That Actually Work

If you’re running a massage clinic or wellness practice and your team is great at the hands-on part but totally avoids asking clients to rebook, you’re not alone. Rebooking is one of the biggest gaps in most massage businesses. The truth is, it’s not always a marketing issue — it’s a retention issue. And what happens after the massage session is just as important as what happens on the table. In this article, you’ll learn

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Employee Management

How Much to Pay Front Desk Staff in a Massage Business

If you’re a massage business owner and you’re thinking about hiring front desk support, there’s one big question on your mind: “How much should I be paying my front desk staff?” Because let’s be honest — good front desk help can make or break your business. They’re the first voice your clients hear, the face your clients see, and the ones who deal with the behind-the-scenes chaos so you don’t have to. But if you’re

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Employee Management

How Much to Charge Massage Therapists for Room Rental: A Straightforward Guide

Let’s Talk Numbers: Why Pricing Your Rental Rates Right Actually Matters If you own a massage clinic or wellness space and you’re thinking about renting rooms to other massage therapists, you’ve probably asked yourself this:“How much should I charge for room rental?” This isn’t just a numbers game—it’s about creating a business that actually works. Charge too little, and you’re basically donating space. Charge too much, and the room stays empty while you stress about

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