When trying to network to doctors, one of the hardest things is getting that first meeting. An overused method physical therapists use to reach out to doctors is the traditional letter. While a letter that helps explain who you are and what you do is great. It’s pretty easy to get ignored. In today’s episode, I will talk about how magical sending a physical gift is – even after doing the math! If you have NO budget to get a gift for your desired client, there is something you can do to distinguish yourself from others. “Show that you didn’t just pick them out of a list”
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