Darryl Turner

How to Fire a Massage Employee: A Comprehensive Guide for Practice Owners

Running a successful massage business isn’t just about providing excellent service to clients—it’s also about managing a team that aligns with your business values and vision. Unfortunately, there may come a time when you need to part ways with an employee. Firing an employee is never easy, but in some cases, it’s necessary to maintain […]

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How to Build Passive Income as a Massage Therapist by Starting a Group Practice

Massage therapists often find themselves caught in a cycle of trading time for money, working long hours, and dealing with the physical demands of hands-on treatments. While the job is fulfilling, it can lead to burnout over time, especially when there’s a limit to how much you can work or raise your rates. Enter passive

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How to Market & Promote An Individual Massage Therapists on Your Team

As the owner of a group massage practice, you’re always looking for ways to grow your business and fill your therapists’ schedules. One of the most effective strategies is advertising individual therapists on your team. Why? Because every therapist brings a unique set of skills, specialties, and personality that can attract different types of clients.

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How to Increase Profits for Group Massage Practices (Without Becoming Corporate)

Running a successful massage business with a team of therapists comes with its own set of challenges and opportunities. Unlike solo practitioners, you have the advantage of leveraging multiple hands to generate income, but with a team comes increased overhead, payroll, and operational complexities. If your group massage practice is growing but not as profitable

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How to Hire Your First Massage Employee (and Finally Start Scaling)

If you’re reading this, chances are you’ve hit a milestone in your massage business: you’re ready to hire your first employee! Exciting, right? But let’s be real… also nerve-wracking. You’ve probably been handling everything on your own—booking clients, providing treatments, doing the laundry, answering the phone. And while you’re good at it, there’s only so

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How to Implement Massage Business Systems: A Step-by-Step Guide

As a massage business owner, you may already know that implementing systems is crucial for growth, efficiency, and a smoother operation. Systems not only save you time but also reduce stress and free up mental space, allowing you to focus on what matters most: providing excellent service to your clients and scaling your business. But

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Marketing Systems Every Massage Practice Needs to Attract Clients

As a massage therapist and business owner, you know that providing exceptional services is key to retaining clients. But how do you attract clients in the first place? The answer lies in building marketing systems that consistently generate leads and convert them into paying clients. With the right marketing systems in place, you can automate

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How to Market and Promote Craniosacral Massage: Effective Craniosacral Marketing Strategies

Craniosacral therapy (CST) is a gentle yet powerful modality that can benefit clients with a range of issues, from chronic pain to emotional stress relief. Despite its many benefits, marketing and promoting craniosacral massage can be a challenge due to its subtle nature and the need to educate potential clients about its effectiveness. This guide

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Myofascial Release Marketing Tips: Strategies to Attract More Clients and Grow Your Practice

As a massage therapist specializing in myofascial release, you know the profound benefits of this therapy, from pain relief to improved mobility and overall wellness. However, even with your expertise, marketing your myofascial release services can feel challenging. This article provides comprehensive Myofascial Release marketing tips to help you attract more clients, increase your online

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How to Market Lymphatic Drainage Massage and Get More Clients

Lymphatic drainage massage is a unique and beneficial service, but like any specialized therapy, it requires effective marketing to attract the right clients. If you’re wondering how to market lymphatic drainage massage and how to get lymphatic drainage clients, this guide will help you understand the key strategies to grow your practice and get more

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