Darryl Turner

How Much to Pay Front Desk Staff in a Massage Business

If you’re a massage business owner and you’re thinking about hiring front desk support, there’s one big question on your mind: “How much should I be paying my front desk staff?” Because let’s be honest — good front desk help can make or break your business. They’re the first voice your clients hear, the face […]

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How Much to Charge Massage Therapists for Room Rental: A Straightforward Guide

Let’s Talk Numbers: Why Pricing Your Rental Rates Right Actually Matters If you own a massage clinic or wellness space and you’re thinking about renting rooms to other massage therapists, you’ve probably asked yourself this:“How much should I charge for room rental?” This isn’t just a numbers game—it’s about creating a business that actually works.

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Why Your Massage Team Isn’t Fully Booked (Even If You’re Busy Yourself)

If your massage business is booming, your schedule is packed, and you’re turning away clients… yet your team’s calendars are wide open—you’re not alone. This is one of the most common frustrations among growing massage practice owners. And the truth is, it’s not because your team isn’t talented or your services aren’t amazing. It’s because

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How to Market Relaxation Massage: A Comprehensive Guide

In the fast-paced, high-stress world we live in, relaxation massages have become increasingly popular. However, standing out in a competitive market requires a strategic marketing approach that focuses on building trust, showcasing expertise, and creating a memorable client experience. In this article, we will explore how to market relaxation massage services effectively, whether you’re a

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How to Market a Group Massage Practice: Proven Strategies to Attract and Retain Clients

In today’s competitive wellness landscape, running a group massage practice comes with unique challenges—but also exciting opportunities. With multiple practitioners under one roof, you can offer a variety of specialties, longer hours, and a more robust client experience. To truly thrive, however, you must stand out both online and in your community. In this in-depth

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How to Fire a Massage Employee: A Comprehensive Guide for Practice Owners

Running a successful massage business isn’t just about providing excellent service to clients—it’s also about managing a team that aligns with your business values and vision. Unfortunately, there may come a time when you need to part ways with an employee. Firing an employee is never easy, but in some cases, it’s necessary to maintain

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How to Build Passive Income as a Massage Therapist by Starting a Group Practice

Massage therapists often find themselves caught in a cycle of trading time for money, working long hours, and dealing with the physical demands of hands-on treatments. While the job is fulfilling, it can lead to burnout over time, especially when there’s a limit to how much you can work or raise your rates. Enter passive

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How to Market & Promote An Individual Massage Therapists on Your Team

As the owner of a group massage practice, you’re always looking for ways to grow your business and fill your therapists’ schedules. One of the most effective strategies is advertising individual therapists on your team. Why? Because every therapist brings a unique set of skills, specialties, and personality that can attract different types of clients.

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How to Increase Profits for Group Massage Practices (Without Becoming Corporate)

Running a successful massage business with a team of therapists comes with its own set of challenges and opportunities. Unlike solo practitioners, you have the advantage of leveraging multiple hands to generate income, but with a team comes increased overhead, payroll, and operational complexities. If your group massage practice is growing but not as profitable

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How to Hire Your First Massage Employee (and Finally Start Scaling)

If you’re reading this, chances are you’ve hit a milestone in your massage business: you’re ready to hire your first employee! Exciting, right? But let’s be real… also nerve-wracking. You’ve probably been handling everything on your own—booking clients, providing treatments, doing the laundry, answering the phone. And while you’re good at it, there’s only so

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