Darryl Turner

How to Implement Massage Business Systems: A Step-by-Step Guide

As a massage business owner, you may already know that implementing systems is crucial for growth, efficiency, and a smoother operation. Systems not only save you time but also reduce stress and free up mental space, allowing you to focus on what matters most: providing excellent service to your clients and scaling your business. But […]

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Marketing Systems Every Massage Practice Needs to Attract Clients

As a massage therapist and business owner, you know that providing exceptional services is key to retaining clients. But how do you attract clients in the first place? The answer lies in building marketing systems that consistently generate leads and convert them into paying clients. With the right marketing systems in place, you can automate

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How to Market and Promote Craniosacral Massage: Effective Craniosacral Marketing Strategies

Craniosacral therapy (CST) is a gentle yet powerful modality that can benefit clients with a range of issues, from chronic pain to emotional stress relief. Despite its many benefits, marketing and promoting craniosacral massage can be a challenge due to its subtle nature and the need to educate potential clients about its effectiveness. This guide

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Myofascial Release Marketing Tips: Strategies to Attract More Clients and Grow Your Practice

As a massage therapist specializing in myofascial release, you know the profound benefits of this therapy, from pain relief to improved mobility and overall wellness. However, even with your expertise, marketing your myofascial release services can feel challenging. This article provides comprehensive Myofascial Release marketing tips to help you attract more clients, increase your online

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How to Market Lymphatic Drainage Massage and Get More Clients

Lymphatic drainage massage is a unique and beneficial service, but like any specialized therapy, it requires effective marketing to attract the right clients. If you’re wondering how to market lymphatic drainage massage and how to get lymphatic drainage clients, this guide will help you understand the key strategies to grow your practice and get more

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How to Effectively Market & Promote Your Massage Employees: A Comprehensive Guide

As a massage business owner, you’ve invested time and resources into hiring a talented team. Now that you have great employees, how do you ensure their success? Marketing and promoting your massage employees is essential for their growth and the success of your business. If you’ve been focusing solely on marketing your practice, it’s time

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How to Sell a Massage Business: A Comprehensive Guide

Selling a massage business can be a rewarding yet complex process. Whether you’re ready to retire, pursue new opportunities, or simply step away from your practice, a well-executed sale can ensure a smooth transition and financial security. However, selling a massage business involves more than just finding a buyer. You need to prepare your business

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The Ultimate Guide to Creating a Massage Employee Handbook for Your Business

Running a massage business is rewarding, but as your team grows, so does the complexity of managing people. Whether you have just a few employees or a team of 10, having a clear set of guidelines is essential to keep everyone on the same page. This is where a massage employee handbook comes in. A

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The Ultimate Guide to Massage SOPs (Standard Operating Procedures)

Running a massage therapy business requires more than just a skilled touch—it demands consistency, organization, and efficiency. That’s where massage SOPs (Standard Operating Procedures) come into play. SOPs are detailed, step-by-step instructions designed to help you streamline operations, ensure consistent client experiences, and foster business growth. In this in-depth guide we will explore what massage

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How Much to Pay Massage Therapists as Employees: A Comprehensive Guide

As a massage business owner, determining how much to pay your massage therapists is one of the most critical decisions you’ll make. Unlike independent contractors, employees fall under a different set of labor laws, which impacts your payment structure and overall cost. Paying competitive wages while keeping your business profitable is essential to attracting and

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