Scaling Archives - Page 2 of 3

Massage Business Systems

Why Your Massage Team Isn’t Fully Booked (Even If You’re Busy Yourself)

If your massage business is booming, your schedule is packed, and you’re turning away clients… yet your team’s calendars are wide open—you’re not alone. This is one of the most common frustrations among growing massage practice owners. And the truth is, it’s not because your team isn’t talented or your services aren’t amazing. It’s because the way you filled your schedule doesn’t work the same way for your team. Let’s break down exactly why this

How to Market a Group Massage Practice: Proven Strategies to Attract and Retain Clients

In today’s competitive wellness landscape, running a group massage practice comes with unique challenges—but also exciting opportunities. With multiple practitioners under one roof, you can offer a variety of specialties, longer hours, and a more robust client experience. To truly thrive, however, you must stand out both online and in your community. In this in-depth guide, we’ll explore effective, SEO-friendly marketing strategies to help your group massage practice grow and succeed. 1. Establish a Strong

How to Build Passive Income as a Massage Therapist by Starting a Group Practice

Massage therapists often find themselves caught in a cycle of trading time for money, working long hours, and dealing with the physical demands of hands-on treatments. While the job is fulfilling, it can lead to burnout over time, especially when there’s a limit to how much you can work or raise your rates. Enter passive income—a powerful way to supplement your earnings without having to stay in the treatment room. One of the most effective

How to Increase Profits for Group Massage Practices (Without Becoming Corporate)

Running a successful massage business with a team of therapists comes with its own set of challenges and opportunities. Unlike solo practitioners, you have the advantage of leveraging multiple hands to generate income, but with a team comes increased overhead, payroll, and operational complexities. If your group massage practice is growing but not as profitable as you’d like, there’s good news. With the right strategies, you can increase profits without overworking yourself or your team.

Employee Management

How to Hire Your First Massage Employee (and Finally Start Scaling)

If you’re reading this, chances are you’ve hit a milestone in your massage business: you’re ready to hire your first employee! Exciting, right? But let’s be real… also nerve-wracking. You’ve probably been handling everything on your own—booking clients, providing treatments, doing the laundry, answering the phone. And while you’re good at it, there’s only so much you can do before you hit a wall. So, what’s the next step? Hiring your first employee! But the

How to Sell a Massage Business: A Comprehensive Guide

Selling a massage business can be a rewarding yet complex process. Whether you’re ready to retire, pursue new opportunities, or simply step away from your practice, a well-executed sale can ensure a smooth transition and financial security. However, selling a massage business involves more than just finding a buyer. You need to prepare your business for sale, determine its value, and negotiate terms that benefit you and the future of the business. In this in-depth

Employee Management

The Ultimate Guide to Massage SOPs (Standard Operating Procedures)

Running a massage therapy business requires more than just a skilled touch—it demands consistency, organization, and efficiency. That’s where massage SOPs (Standard Operating Procedures) come into play. SOPs are detailed, step-by-step instructions designed to help you streamline operations, ensure consistent client experiences, and foster business growth. In this in-depth guide we will explore what massage SOPs are, why they’re essential, how to create them, and key areas where you should implement SOPs in your massage

Scaling

3 Key Shifts To Creating A Massage Business That Runs Itself

If you’re like most practitioner-owners you’ve likely taken a similar path to getting to where you are today. You started (or purchased) a business in order to do things your own way, take control of your life and schedule, give the highest quality service possible, and hopefully make some money for yourself along the way. Through much trial and tribulation, you’ve managed to get the clients, the team, and the revenue you didn’t think was

Need More Team Members? The 7 Best Practices For Hiring Massage Therapists

If it isn’t already obvious, the old practices for hiring massage therapists aren’t as effective as they used to be. With the candidate pool now significantly more passive, you’ve got to up your game if you want to attract & high massage therapists to your spa or practice. Here are some tips to help you attract qualified talent: Best Practice #1 – Take The Right Mindset & Approach In the past few years, the hiring market

Massage Business Systems

More Than Just A Team: The Missing Pillar To A Successful Multi-Therapist Practice

As you begin to grow your business, it becomes very clear when you need more team members. The demand for appointments has outgrown the supply, and it’s time to find another practitioner, until this process repeats. Maybe things get busy enough that a front desk or administrative roles are hired, but the conversation usually ends there. There is a false belief that as long as you bring on more people, and “as long everyone just

SCALING WELLNESS