In today’s episode, I want to talk to you about how to bring in more of your ideal client with an offer so good they can’t refuse.
There are other ways to make an offer irresistible besides discounting your services. So what exactly is an irresistible offer? An irresistible offer is really just a strategic structuring of your products or your services where the value to cost ratio is value heavy.
It has to be a no brainer offer for the right person. Now we’re going to get into that. But first, I have to say this:
“Your service is not your offer. Your service is your service.”
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